Android sees holiday spike in device activations, breaks record for downloads

We’d already heard that it was a pretty good holiday for Google’s Android platform, with market research firm Localytics reporting that some 12 times as many Android devices were in use during the Christmas weekend than the previous weekend across the globe.

A different take on the numbers (and maybe a different story) comes from an analysis from another market research firm. As TechCrunch reports, Flurry Analytics released its own numbers this week, stating that between Android and Apple’s iOS platform, there were 6.8 million devices activated on Christmas Day alone. That’s a big spike as well, and after Flurry released its numbers – which didn’t differentiate between the two platforms – Google’s mobile chief, Andy Rubin, hit Twitter to clarify that Android saw 3.7 million activations for Christmas Eve and Christmas Day, a spike of about 2.7 times more activations than usual.

Flurry broke down the numbers further for the activations, finding that between both platforms, 1.5 million devices were activated on average every day from Dec. 1 to Dec. 20. The spike up to 6.8 million was a gain of 353 percent over the baseline. Christmas 2011 was also a record day for mobile device activations, beating out the previous record holder, Christmas 2010, which had 2.8 million activations.

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